The Science of Sensation: Leveraging Tactile Feedback in Brand Packaging Design
May 28, 2024
The tasting experience of spirits, from beginner to professional, has long focused on how sight, scent, and mouthfeel influence the...
Read More
Designing Brand Identity With Your Packaging
May 20, 2024
Your packaging embodies your brand’s identity—from how effectively it showcases your spirits on the shelf or the bar to its...
Read More
Sustainability in Traveling
April 17, 2023
Traveling in recent years has changed. Largely because of the COVID-19 pandemic, also because we are becoming more conscious about...
Read More
Spearhead Global annual PBE™ Award Winners
December 7, 2022
At The Spearhead Group, supporting design and engineering schools is vital to our innovation and R&D programs. Our collaboration with...
Read More
Spearhead Global PBE™ Award Panel of Judges
December 1, 2022
Today, we proudly announce our esteemed PBE™ Award Panel of Judges. Sebba Alqetrani, Director – Package Development Sustainability at M·A·C...
Read More
Spearhead Global proudly announces Bottle2Bag™ program
November 4, 2022
The Spearhead Group has a history of engineering packaging to eliminate plastic and be more sustainable. Today, we proudly announce...
Read More
Spearhead Global Launches Spearhead Project Earth™, a Not-For-Profit Dedicated to Giving Back to the Global Community
October 31, 2022
The Spearhead Group proudly launched Spearhead Project Earth™, a not-for-profit dedicated to giving back to the global community. These activities...
Read More
Spearhead Global Proudly Only Uses FSC Paper Materials
October 20, 2022
Spearhead Global has always been committed to using the best and most sustainable materials. As part of this commitment, we...
Read More
Non-alcoholic Beverage Market Collaboration with Laura Silverman
September 30, 2022
The Spearhead Group is known for its extensive Physical Brand Enhancement™ activities in the spirits industry, supplying popular items such...
Read More
Co-op Program with Drexel University
September 22, 2022
We are excited and proud to announce our 3rd Co-op program with Drexel University in Philadelphia, the program allows for...
Read More
