The Spearhead Group, Inc. is pleased to announce a new strategic partnership in China and Cambodia focused on high-quality production of textile bags for Physical Brand Enhancement of Spirits, Personal Care, and Food & Beverage brands.
As a result of the ongoing and growing demand for luxury packaging that is both affordable and sustainable, Spearhead has entered into a strategic agreement with a high-quality manufacturing group with production locations both in China and Cambodia. These facilities employ over 700 people, in modern and scalable facilities. Most importantly, the China and Cambodia teams are quality minded and entrepreneurial, seamlessly matching the culture and value proposition championed by Spearhead.
“Spearhead’s focus on sustainability led us to add textile bag packaging as one of our strongest product offerings to date, as these products are reused by customers and generally do not go to landfill. In addition, they continually reinforce branding and provide great value to our clients and their customers.” – Heather Fritzsche, CEO, The Spearhead Group
Textile offerings include natural and synthetic fabrics, and various decorating elements including screen or digital printing, patches, labels, thermal sublimation, heat transfer, hot stamping, and embroidery. These factory locations fit easily into Spearhead’s ethos of innovation and sustainability; manufacturing has many automated processes to maintain the highest level of quality and repeatable specifications.
Spearhead China and Cambodia will join forces with the Spearhead Innovation Center in China. With the Innovation Center’s focus on new materials and products, and the sewing and textile processes at both manufacturing locations, we are able to offer a single supply chain for combining materials and innovative production.
“I am excited to work with brands to develop their textile packaging supply chain – Especially ones that involve innovation, automation, and bottling lines!” – Vianney Becerril, Product Development Manager, The Spearhead Group
The Spearhead Group is thrilled to offer real transparency and cost-effectiveness to our clients; by developing supply innovation as one group, Spearhead offers streamlined development, communication, and execution.
About Spearhead
With more than 45 years of collective experience designing and delivering memorable Physical Brand Enhancements that make a lasting impact, we understand the importance of a customer’s connection to a particular brand.
Companies choose The Spearhead Group because they know we are invested in all aspects of the process. We bring a unique and personable approach to each and every brand we represent and work towards ensuring ROI on PBE activities.