Each month, our R&D team presents new ideas internally to different departments – challenging themselves to address issues they hear and see from clients, brands, and the market as a whole. These Physical Brand Enhancement (PBE) Concepts are designed to be transformed to fit your bottle and reduce the time you need to allocate to innovative secondary packaging.
This concept for a Premium as Packaging came from an increase in requests for game-related VAPs as well as an increase in Google searches for chess that demonstrate an upward trend in interest.
Anchoring your brand in an occasion can drive product affinity, increase awareness, and create a community that will drive your brand forward.
Designed using a bespoke Stock bottle from our partners at Vetreria Etrusca, our R&D team can update the design to fit your bottle, and create something bold for your brand.
